Contentful vs Sanity
Compare Contentful and Sanity for your content needs. Find out what actual users are saying about each product and which one is best suited for you!


What Users Say
See what users who have used Contentful and Sanity have to say about their overall experience with the product.
Contentful's Key Strengths
Read what users love about Contentful.
Sanity's Key Strengths
Read what users love about Sanity.
Contentful's Key Issues
Read what issues users have with Contentful.
Sanity's Key Issues
Read what issues users have with Sanity.
What Marketers & Content Creators Say
Hear from the users who uses Contentful and Sanity daily about their experience with the editors.
Contentful's Editorial Experience Highlights
What marketers love about Contentful's editor.
Sanity's Editorial Experience Highlights
What marketers love about Sanity's editor.
Contentful's Editorial Experience Issues
What marketers dislike about Contentful's editor.
Sanity's Editorial Experience Issues
What marketers dislike about Sanity's editor.
Mobile Editing
Find out how the platforms handle the mobile-first experience for the new generation of workforce on the move.
Contentful does not explicitly support mobile-first content creation for marketers; mainly desktop-centric.
"Contentful is mainly an API-based headless CMS, emphasizing structured content delivery rather than a mobile-first editing experience."Source
"Contentful focuses on optimizing web performance metrics but does not emphasize mobile content creation."Source
"No significant discussions regarding mobile-first content creation features for Contentful."Source
Sanity CMS offers a robust mobile editing experience, allowing creators to manage content flexibly across devices.
"With Sanity Studio, the editing experience can be tailored to match however your team works. Plus, Studio comes with tons of out-of-the-box features to instantly unlock your creativity and help you launch content faster across all the channels, devices, and geographies you cover."Source
"Sanity supports content reuse and instant publishing across all your apps. Phones, watches, cars, game consoles. Sanity handles it all."Source
"Sanity CMS allows developers to create a tailored editing experience for content creators, ensuring that the CMS aligns with the needs of their project and team."Source
Automatic Content Linking
Find out if the platform supports automatic linking of related content to help user discover more content without additional manual effort from the marketer. This automatically create topical clusters of content and is essential for SEO.
Contentful supports automatic related blog linking with Content Source Maps, linking content fields automatically.
"With Content Source Maps, this setup is now fully automated. Our APIs now return source maps for fields that link directly to the corresponding field in Contentful."Source
Sanity CMS does not support automatic linking of blog posts based on content similarity; users must manually define related posts.
Automatic CTA Linking
Find out if the platform supports automatic display of Call-to-Actions using AI to help users take actions that are relevant to the content they are reading.
Contentful does not support automatic call-to-action linking features.
"Links are a powerful way to model relationships between content."Source
Sanity CMS supports advanced linking features but lacks explicit support for automatic CTA linking.
"Visual Editing streamlines everyday content management with an intuitive, one-click path from website preview content to Studio."Source
"Creating Studio edit intent links for all the string values in your query result."Source
"Sanity assists with built-in AI tools and flexible editing but doesn't explicitly mention automatic CTA linking."Source
Comments
Find out if the platform supports comments from your users to improve user engagement. This is often a great way to collect feedback and user emails.
While Contentful has a comments feature, it's primarily for internal collaboration. It does not support external visitor commenting out of the box.
"The Comments tab allows you to communicate with collaborators in your space by creating comments, replying, and tagging members."Source
"Entry comments. Users can add comments to an entry. This allows for teams to collaborate and have conversations."Source
"Contentful's flexible content modeling goes far beyond blog posts. Here’s how you can leverage Contentful and Netlify to create a nested commenting system."Source
Sanity CMS supports commenting with approval workflows and email notifications for comments. Available on paid plans only.
"Comments for Sanity Studio enables effective collaboration workflows right where the work is done."Source
"Comments are enabled by default for all paid plans. To enable comments only for specific document types."Source
"In the end, Sanity is a content platform with a strong API and a configurable CMS that allows for the customization we need to tie these things together."Source
Multi-tenancy
Find out if the platform supports managing multiple clients or projects within a single account. This is useful for agencies, multi-client or multi-project scenarios.
Contentful supports multi-tenancy, allowing users to manage multiple client accounts from a single interface.
"Multi-tenancy architecture means that all our customers and applications share a single, common infrastructure and code base that is centrally maintained by us."Source
"Our solution? A single, unified content platform."Source
"Contentful's multi-tenancy concept is extensible on all levels and continuously delivers new features."Source
Sanity supports multi-tenancy allowing multiple authors to manage content across distinct setups.
"Sanity leverages the concept of multi-tenancy to offer a powerful and flexible platform for managing content across multiple projects or 'tenants'."Source
"Multi-tenancy is a software architecture enabling one application instance to serve multiple customers or 'tenants', offering cost savings and efficient resource usage."Source
What Developers Say
Hear from developers who've integrated and built on Contentful and Sanity about their experiences.
Contentful's DX Highlights
What developers love about building with Contentful.
Sanity's DX Highlights
What developers love about building with Sanity.
Contentful's DX Issues
What developers dislike about building with Contentful.
Sanity's DX Issues
What developers dislike about building with Sanity.
Content Modelling
Find out how developers model and manage their content with the platform with key highlights and limitations.
Contentful supports content modeling with flexible structure and customizable content types, including various field types and validations.
"A solid content model is the foundation of every great digital project. Your model is the bones of your project; it tells our APIs what kind of content to send to your end application."Source
"You can set up your content model with the following tools: Visual modeler — Visually build your content model, view the content types and references."Source
"This guide will lay out a set of best practices that are considered good content modeling patterns."Source
"Currently, editor interfaces are fully supported in templates. These include all configurations for content type fields."Source
Sanity CMS supports content modeling with flexible data structures and modular attributes.
"Content modeling enables teams to create a flexible content foundation."Source
"Content modeling is the process of defining the types of content you need, the attributes of each one, and the relationships between them."Source
"Sanity's schemaless database on Google Cloud offers flexibility in structuring content."Source
Custom React Components
Find out if the platform supports custom React components to go beyond the basic HTML components for content.
Contentful supports custom React components, allowing developers to enhance content editing with interactive components.
"To use custom components in Experiences, you need to register them."Source
"You can import your own design system components into Experiences to create on-brand digital experiences."Source
"The Forma 36 Design System and React component library provides a comprehensive collection of UI components."Source
Sanity CMS supports custom React components through its Studio and Component API, allowing rich content creation.
"The Component API lets you customize your editorial experience by overriding different parts of the Sanity Studio with your own components written in React."Source
"We can do this by leveraging Studio's custom input components, which essentially enables us to visually represent our data structure through React components."Source
"The tooling for custom input components has been a key focus in the v3 update to Sanity Studio."Source
"The studio components API allows you to customize the UI of your Sanity Studio."Source
Full Text Search
Find out if the platform supports full text search across multiple fields to help users find content quickly.
Contentful supports full-text search across multiple fields, allowing users to search content effectively.
"In Contentful, full-text search terms are left anchored...full-text search is built into the standard entry listing endpoint."Source
"Contentful's full-text search capabilities allow searching across all fields."Source
"Contentful does include some intriguing full-text search capabilities out-of-the-box that searches across all fields."Source
Sanity supports basic full text search using GROQ but lacks advanced features like ranked search and wildcard matching.
"Many solutions developed with Sanity require full text search of some sort. Seeing as Sanity is using Elasticsearch under the hood..."Source
"This post describes a way to use groq to search Sanity for content. This includes searching simple strings and portable text fields..."Source
"The match operator works on a string field of any length. The function exists within the pt namespace and must be prefixed with pt::."Source
Starter Kits
Discover starter kits and templates to help you get started with the platform.
Contentful offers various starter templates including Next.js and Gatsby options.
(Expand section to see a list of Contentful templates and starter kits.)
Multiple starter kits and templates for various use cases available.
(Expand section to see a list of Sanity templates and starter kits.)
Pricing & Plans
Compare the prices of Contentful and Sanity.